I got the new edition of one of my favorite beauty magazines yesterday, and excitedly read it cover-to-cover at Starbucks. As I was reading it, I had a sense of deja vu. I had already read about almost every new product the magazine was featuring, and there was a brief blurb about the recall of Jan Marini’s Age Intervention Eyelash, which I had written about a few months back.
It dawned on me that I had read about the new perfumes, makeup, and skin care products, not from other magazines, but from my fellow beauty blogs! A lot of beauty blogs report on new products the minute they find out about them, which is a month or two before they actually get printed in the magazines.
Before I got the idea to start my blog, I hadn’t actually seen a single beauty blog, so I didn’t really know they existed. Now I read tons of blogs every day, and have realized how valuable blogs are for getting news out to people (even if the news is just about a fabulous new line of nail polish or wrinkle cream).
I still absolutely love magazines because I like ripping the pictures out, and smelling the perfume samples (which I never seem to like), but I’m just excited that I’m part of a group that is dynamic, and “cutting edge” – even though blogs have been around for years. And now I know why most beauty magazines have blogs on their websites – because people are now expecting instant information! And, to the chagrin of magazines, I think blogs are becoming real competition (plus they’re free). But I’m not giving up my 15 magazines subscriptions anytime soon, so now I just spend all of my free time reading magazines, plus blogs!
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February 18th, 2008 at 2:13 pm
You make an important point and something I had never thought about before in connection with a beauty blog. Where else is instant information more appreciated than on a beauty blog?
Cheers,
barb
February 18th, 2008 at 10:45 pm
As a beauty blogger myself, I will have to side on your corner and also will NOT give up my magazine subscription anytime soon. I get sooooo excited when I receive the new editions.
What we do as beauty bloggers is different than magazines.
In a sense it’s like the telly is still around even if the Internet is very popular…they can both co-exist nicely.
Miss Gisele B.
February 19th, 2008 at 1:05 pm
We love beauty blogs so much too, we had to start our own!
Visit our blog at fiercefaceblog.blogspot.com!
October 29th, 2009 at 5:00 am
Its great that people are recomending products , and not to beauty editors , that are just getting free products for there mention in a mag !!! dont you think ?
October 29th, 2009 at 5:02 am
I totally agree with you , real recomended products .